The free on board (FOB) price of Acer's 8.9-inch low-cost PC is expected to be priced around US$50 less than the FOB price of Asustek Computer's second-generation Eee PC, according to sources at notebook OEMs.
With the company's large economy of scale, Acer has set the FOB price of its low-cost PC at US$250-300, while the market ASP (average selling price) is estimated will be around US$350-400.
Asustek has decided not to engage in a price competition with Acer and has set the FOB price of its 8.9-inch second-generation Eee PC at around US$300-350, while the market ASP should fall between US$400-500, added the sources.
However, Asustek might launch its 8.9-inch Eee PCs earlier in April this year in order to gain advantage in an earlier release time, noted the sources.
Comparison of low-cost PC’s from Asustek and Acer
| Item
| | | Display size
| 8.9”
| 8.9”
| Launch time
| April-May
| May
| FOB price
| US$ 300 – 350
| US$ 250 - 300
| Panel supplier
| AUO, CPT
| AUO
| Advantage
| Has experience in low-cost PC market and has complete product-lines
| Has international level economy of scale and low purchase costs
|
Source: https://www.digitimes.com/systems/a20080324PD207.html
[ Last edited by DutchDragon at 2008-3-25 10:15 ] |